Sofia - Sixth most attractive destination for retail chain expansion

In 2007, Sofia ranked sixth among the 20 most attractive expansion destinations for European retail chains in the next five years, according to Cushman & Wakefield.

According to the research, the Central and Eastern European cities were the most preferred destinations for expansion of retail chains. Moscow ranked first, followed by St Petersburg, Prague, Bratislava and Ljubljana. Budapest and Tallinn ranked eighth and ninth.

Five per cent of the companies said Bulgaria, Slovenia and Hungary were targets for their expansion.The research was conducted among managers in the real estate sector, in charge of the expansion of 250 retail chains in 23 European countries.

Most of the companies said that economic development in a certain country, renting prices, labour market and consumers’ attitude were among the key factors for expansion.

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